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Just been awarded once again!

30,Jun 2013 News

award winning ryokan

Kifu no Sato Ryokan has been awarded again (for the 7th time) in 3 categories by JTB as one of the best hotels and ryokans in Japan for the Year 2012!

We won the awards in the Service, Cuisine and the General (overall) categories. These awards directly reflect the guests’ evaluations on the?questionnaires. Thank you very much for everyone’s support. We feel extremely honored to be chosen for these awards and promise to make further efforts to provide our guests the one-of-a-kind luxury experience at our ryokan.

from all the staff at Kifu no Sato Ryokan

The Firefly Festival

10,May 2013 News



We are excited about our next event “the Firefly Festival” taking place on 1 June, 2013.
Following their magical, mysterious lights cross-crossing the riverbanks is going to be one of
your most memorable summer nights to date! ?The Yoshino river is just a short stroll from our ryokan
and the fireflies can be seen from the end of May to mid-June.

Cherry Blossom Season

03,Apr 2013 News

cherry blossoms


cherry blossoms along the river

It’s the long-awaited cherry blossom season now! ?They should be in bloom for another 10 days or so.

Please come and see them how beautifully have painted the riverbanks pale pink.




Spring flowers

03,Apr 2013 News

White blossommagnolia-and-yellow-flower

Yes, we are all under the spell of these gorgeous and elegant blossoms. ?Spring is here at Kifu no Sato!




The countryside?alive with tradition!

21,Mar 2013 News


It was a 3-day event packed with action, meeting the buyers and media from around the world, which almost made me forget that I was in Japan!

During the whole event, we were trying to define what “luxury” meant. The discussion started in one of the seminars we attended with all the other Japanese exhibitors. The words by Everett Brown who is an advisor to government ministries to promote inbound tourism were most encouraging. In a nutshell, he said, “tourists can experience the living Japanese tradition through their interaction with elderly people in the countryside”. On the same note, Vinay Dube, senior vice president of Delta Air Lines related his episode with a taxi driver in Kyoto which epitomized what luxury meant to him. The cab driver offered to take him to a Zen temple 5 minutes away rather than driving him for 45 minutes to the requested one which would be too late to enter upon arrival. I thought to myself, if this is luxury, we have a good chance of expanding our business as we have a lot of potential for these kinds of spontaneous heart-to-heart exchanges in the countryside.

Thank you to all the buyers and everyone who came to talk to us during the event! Please keep in touch and from time to time check the news section on our website to find out what’s new in the Japanese luxury travel market!


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